AdTriba vs Control.My.ID

Simple Cross-Channel Marketing Management

AdTriba is the simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance, without having to resort to antiquated Last-Click and other static attribution models. It tracks all-digital campaign touches, from a holistic and cross-channel perspective. With this tracking data and through advanced machine learning algorithms the actual performance of each channel and campaign is calculated. This data-driven attribution allows for cross-channel optimization of marketing ROI.

Privacy for Consumers (transparency & control) and Enterprises (privacy regulatory compliance).

Consumers have the ability to view what data is out there about them for free in our proprietary Consumer Privacy Dashboard. They have the ability to request their data be removed from these sources and other sites.

Enterprises have the ability to monitor consumer requests, automate responses and take actions, and make sure they are being compliant with regulations around their consumers' privacy.

Location: Los Angeles, United States