AdTriba vs Entity Explorer

AdTriba

AdTriba
AdTriba

Simple Cross-Channel Marketing Management

AdTriba is the simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance, without having to resort to antiquated Last-Click and other static attribution models. It tracks all-digital campaign touches, from a holistic and cross-channel perspective. With this tracking data and through advanced machine learning algorithms the actual performance of each channel and campaign is calculated. This data-driven attribution allows for cross-channel optimization of marketing ROI.

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Entity Explorer

Entity Explorer
Entity Explorer

Entity Explorer is a free tool by by Marketer's Center. Produce more authoritative content with deep entity research and visual entity maps.

What does it do?
Using Entity Explorer you can build out entity maps and export them in seconds. Produce more authoritative content with ease using related entity outlines.
Why do I need an entity map?
If you're writing content or outsourcing it, making or getting back authoritative content can be difficult. Getting content full of fluff is a pet peeve of mine.
However, using this you can build out an outline for your writer and have them touch on related entities, giving them a little more direction without having it be a big time sink for you.

Location: Roseville, United States

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