Appsedia vs Avarup



Appsedia is a web-based analytics tool that turns social chatter into actionable insights.

We realized that there was a gap between what customers were looking for and the information they were actually getting from their apps. Our team decided to start building an app that would solve these problems and provide the right solutions.

Our core principles:

- Our vision and goal for Appsedia is Quality over Quantity. That's why we slowly grow our internal app library to ensure a high-quality result for our machine learning models.
- We strongly believe that happier customers equals more growth and revenue for our clients. By providing knowledge to our customers, they can invest their money in other areas to grow faster.
- Our philosophy is Your Success is our Success. Appsedia grows and becomes more accurate over time, which in turn helps our clients become even more successful.

One of our two main focuses at Appsedia is to better understand the app market. Knowing which apps users like, dislike, or generally show high interest in can be an important metric for any business decision. Appsedia measures several key metrics from app reviews and from the social media platforms, Twitter and Reddit. We turn these key metrics into our Social Health Score which can be further filtered and broken down.

In addition, the app analysis gives our clients a complete understanding of what is happening with their selected app and can compare it to up to 4 other apps on the market. Appsedia gives our customers the ability to perform app analytics that are normally only available to companies with their own data science team, giving them a competitive advantage.

Appsedia runs on the basis of two core functionalities:

1. Sentiment Analysis gives you the ability to know if your users are talking positively or negatively about an app. Understanding this and being able to dive deeper into each of these reviews opens up a whole new and deeper understanding of how an app is received in the market.

2. Natural Language Processing is a very complex challenge that Appsedia has to overcome. To match our customers' opinions and feelings about a review, they have the ability to delete, add, or change the sentiment and topic classification. Appsedia's machine learning algorithm learns about these changes over time to adjust newly incoming reviews and produce more accurate results.

Appsedia comes with a 14-day free trial, and no credit card is required.

Location: Vancouver, Canada

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Consolidating and transforming reviews into business growth opportunities.

Avarup, a multifaceted review management solution, fundamentally transforms how businesses interact with and capitalize on customer feedback. With the advent of the digital age, customer opinions now reverberate across the online sphere, making a robust review management tool like Avarup crucial for businesses of all sizes and industries.

Centralizing customer reviews from over 20 platforms, Avarup presents an all-in-one dashboard to track and respond to feedback, whether it's from Google, Facebook, Yelp, or another review platform. This unified approach eliminates the hassle of managing multiple platforms and ensures no crucial customer opinion goes unnoticed or unanswered.

By allowing businesses to respond to reviews directly from the dashboard, Avarup fosters seamless communication with customers. Quick, well-articulated responses make customers feel valued, enhancing the brand image and boosting customer loyalty.

Beyond communication, Avarup aids in comprehending the sentiments behind reviews. Its robust review data analyzer identifies patterns, trends, and areas of focus from the customer feedback, equipping businesses with actionable insights. These insights enable companies to improve their services, meet customer expectations, and make data-backed decisions, all essential components for success in today's competitive marketplace.

Moreover, Avarup helps businesses showcase positive feedback using its HTML code generator. Companies can create widgets to display testimonials on their websites, offering powerful social proof that can sway potential customers' decision-making processes in favor of the business.

The platform's social media review share feature amplifies the reach of top reviews, broadcasting them on various social media channels. This boosts online reputation, drives engagement, and increases brand visibility, thereby acting as a potent marketing tool.

Among its suite of tools, Avarup includes a QR code generator for efficient data capture. Whether on name tags, table tents, websites, or business cards, these QR codes simplify customer interaction and data collection, further enhancing the customer experience.

The platform also boasts a review ranking report tool and a reviews required calculator. The ranking report benchmarks a business against its competitors, providing a clear picture of where they stand in terms of customer reviews. The calculator aids businesses in setting achievable review targets to improve their rankings.

In conclusion, Avarup delivers a comprehensive approach to review management. It's not just about managing and responding to reviews; it's about understanding customer sentiments, showcasing positive feedback, improving services, and leveraging all this to drive business growth. Avarup transforms the oftentimes overwhelming task of review management into an opportunity for business improvement and customer connection, helping businesses flourish in the digital era.

Location: Warrnambool, Australia

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