Arara vs Eltoro.com

Arara is the battery-free wheel-mounted bicycle lighting system.

Arara is the bicycle lighting system that will never need a battery. The wheel-mounted lights are powered by strong neodymium magnets. When a bike’s wheel starts to spin, the lights move past the magnets and the generated electric energy is stored in the capacitor. When it's charged, Arara lights up.

Arara makes a bike easily recognizable from every angle at night, is available in variety of colors, is water-resistant, lightweight, and works at temperatures down to -15 degrees F.

Surface your digital ads on every computer at a specific location using only its physical mailing address.

By mapping over 160 million home and business IP addresses in the United States back to their corresponding physical mailing address, Eltoro.com can surface online display ads to almost any household or business using IP targeting technology.