Chef Master vs Victa

Food, Prizes, and Charity Under One Roof

Chef Master - Cooking Challenge is a one of a kind app for people to create and share dishes using a common set of hand selected ingredients. We offer daily and weekly competitions, for which we give away gift card prizes for dishes with the most votes. Starting this October, we plan to expand our contributions. Instead of giving more to the user, we want to match the prize amount and make a donation to a charity instead, starting with the Breast Cancer Research Foundation. Every month moving forward, we will pick a new charity to make the donations to. As of right now, what we can offer our users is limited, however, as the app expands, so will our donations. This will create an environment and opportunity to cook, share, and help a cause - all in one.

Victa is the first gaming running app, maintaining user's journey to their results by merging fitness with an addictive game and NLP chatbot.

We are striving to drastically increase retention in fitness now and other healthtech domains in the future to make more people healthier. We do it via creating a sticky factor with a character and telling a great animated story where user participates via moving. We rely on several scientific approaches in the product such as the anchoring effect, compulsion loop and pseudo-set framing to impact retention. We are going to balance fitness and gamification allowing users to use Victa as a full-fledged fitness tracker, but simultaneously get more motivation.

Location: Yerevan, Armenia