Latana vs Tubalytics

Smarter Tools. Better Marketing Decisions.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.

Location: Berlin, Germany

Global YouTube analytics tool for influencer marketing

Tubalytics is an “all-you-need” solution that helps marketers and agencies to satisfy the needs of their clients when they run promoted video campaigns on YouTube. We analyse 100k+ channels in 40+ countries on a daily basis to provide you with the most accurate info about metrics, valuable insights, and current market trends.

Also, Tubalytics is a great tool for influencer relationships management and planning video ads campaigns. We use unique patent-pending algorytm that filters out channels with poor metrics and channels that is not suitable for placing ads in the displayed tops.