Latana vs Verofax Limited

Smarter Tools. Better Marketing Decisions.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.

Location: Berlin, Germany

Verofax is an asset tracing platform that empowers businesses to increase consumer satisfaction, boost productivity and build impactful relationships across the supply chain.

Verofax is an asset tracing platform that empowers businesses to build impactful relationships across the value chain. It brings products to life with a unique digital identity that harnesses first-party data and turning it into personalized experiences.

Administrators are entitled to optimize supply chain processes by screening suppliers and validating authenticity.

Suppliers can track and avoid losses in shipping with the aid of smart IoT devices, for a seamless and interoperable system across logistics providers.

Facilitate managerial oversight and upgrade staff productivity with store data analytics, training, and intelligent operations.

Verofax helps enterprises to connect directly with their customers and circumvent the channel. Harness first-party data to provide personalized experiences and build customer loyalty.

Greener companies are empowered to upsell their products with transparent sustainability rating and certificate validation.

Location: Abu Dhabi, United Arab Emirates