Latana vs waggle

Smarter Tools. Better Marketing Decisions.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.

Location: Berlin, Germany

Life with dogs, perfectly curated-because dog companionship and everyday life weren’t meant to be mutually exclusive.

waggle is a media company created just for dog lovers and the dogs in their lives. We support happy, social, and active relationships between people and their dogs by curating original content from experts and enthusiasts – dog owners and lovers just like you – on everything related to the world of dog companionship.

From the best parks in your neighborhood to pet-friendly bars and hotels to product recommendations, and everything in between; we're building a platform of curated resources to help dogs and their owners live the best version of their lives...which includes each other.