iClassics Collection brings classic literature alive for new generations.
Rediscover the classics.Deep into a unique interactive experience.
iClassics collection brings classic literature alive for new generations through entertainment and the use of cutting edge technologies.
We have reinvented the âreadingâ concept by turning it into a unique immersive experience where the user engages, interacts and becomes surrounded by the stories.
We don't only make book apps.We became a global model for interactive literature.
We develop gesture-powered marketing campaigns and sales tools using augmented reality technology.
The Gesture Powered GmbH (Company Name) is a vibrant and innovation driven company has been working to take advantage of the significant market opportunity by building an innovative marketing solution that combines Augmented Reality and Gesture Recognition into a magical, memorable consumer experience which captures attention; presents products and brand in a conceptually new way; and converts passers-by into customers.
Problem
It is becoming increasingly difficult for businesses to find new ways to promote their products and services to consumers. Few major advances in digital promotions have taken place since advent of social media. Digital marketing is mostly online-based, but retailers want the power of digital capabilities in an offline format too.
Consumers now increasingly want to engage more actively with their favorite brands. They are focused on convenience and expect retailers to provide this convenience and seamless shopping experience across all channels or devices i.e. whether the customer is shopping online from a desktop or mobile device, by telephone or in a bricks & mortar store (âOmni-Channelâ).
There is a significant disconnect between what consumers want from an Omni-channel retailer and the Omni-channel capabilities that retailers are providing today. Though the marketers are seeking an Omni-channel approach to sales but current technologies have limited the extent of their participation. Technologies did not allow for tactile consumer involvement with a brand until recently. The new technologies such as virtual reality / augmented reality allow consumers a total immersion within a promotional environment.
Solution
The Gesture Powered GmbH has developed, under the brand name Magic Schaufenster, an innovative solution for real-time brand promotion by combining the power and flexibility of gesture-based interactivity and augmented reality technology. It is built upon the unique capabilities of Microsoftâs Kinect Motion Tracking Solution.
The solution is designed to turn passive window displays into fully interactive sales solutions. It offers consumers fully immersive involvement with their favorite brands and dramatically influences consumer purchasing habits. The technology further engages consumers to become part of the advertisement themselves by attracting attention of other customers with the use of gesture motioning.
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Magic Schaufenster vs Omlyx
Magic Schaufenster vs Biometrica
Magic Schaufenster vs InQ.Social
Magic Schaufenster vs Keeni Space
Magic Schaufenster vs SuperPay
Magic Schaufenster vs Audiogram
Magic Schaufenster vs 1Dollar1Home
Magic Schaufenster vs Ananta Hemp Works
Magic Schaufenster vs Zazuu
Magic Schaufenster vs Floset
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