Latana vs News Bling

Smarter Tools. Better Marketing Decisions.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.

Location: Berlin, Germany

Escape your political bubble in 5 min

News Bling is a 5 min daily newsletter that exposes readers to liberal and conservatives news outlets. Our goal is to get Millennials and Gen Zs out of their political bubble and help bridge the growing gap between liberals and conservatives. We believe the media is becoming increasingly biased. Our nonpartisan newsletter helps expose the bias by taking headlines from outlets like CNN and Fox News and putting them next to each other.

Location: Portland, USA