Books & Ballads vs PlateJoy

Books & Ballads

Books & Ballads
Books & Ballads

The Chanel of Casual Wear- quirky, original fashion.

Books & Ballads is an online fashion brand that creates ‘happy fashion’. With a focus on quirky, casual clothing, Books & Ballads brings original designs to customers at a price tag of $29-$99. The brand aims to redefine casual chic through its unique design aesthetic and seasonal collections.

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PlateJoy

PlateJoy
PlateJoy

Personalized meal plans and grocery lists for specialized diets, to make healthy eating the convenient, default option

We started PlateJoy to make healthy eating the convenient, default option, no matter what your diet or nutrition needs are. Users take a personalization quiz about their dietary preferences, weight loss goals, schedule and more. Our algorithms then create a menu that's unique to each user, and sends personalized recipes and shopping lists on-demand. Other features include a Digital Pantry that keeps track of what you have on hand, and a Waste Reduction algorithm that uses ingredients across recipes to reduce food surplus.

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