kaidō vs Startup Science

kaidō is an instant gifting platform that removes the underlying stress/doubt in the gifting motion by engaging the recipient in the process.

By addressing and minimizing universal pain points in the gifting motion, we empower our users to unlock their innate generosity, gift more and ultimately deepen personal and professional relationships. Regardless of who they are gifting (friend, employee, client, significant other) and why they are gifting (birthday, anniversary, congratulations just because). We do this by:

A) Offering a thoughtful, focused curation of gifts that are desirable and functional, based on our daily research.
B) Allowing our users to gift a choice of 4 options from our curation, with the recipient choosing their favorite. Less pressure on the sender, higher satisfaction for the recipient, less product returns for the makers.
C) Not requiring the sender to know the shipping or email address of the recipient. Just a phone #, IG handle or LinkedIn connection will do.
D) Taking on packaging, handling and shipping.

Location: New York City, United States

Giving founders an unfair advantage

To help startups design their success, 1 founder at a time.

Why? Because wealth inequality is directly tied to entrepreneurship. 95% of people who get out of check-to-check living do so by selling a business.

It started with researching why, how, and when startups fail. We did 1,200 interviews and spent months reading the research to understand the 90% failure rate. We learned that founders keep making the same mistakes and these mistakes can be avoided. And the problems that lead to these mistakes center around people, knowledge, and financial resources.

Accelerators are designed to help startups solve these problems. But only 2% of startups who apply, are accepted into accelerators. 60% of rejected founders “failed to complete the application due to lack of knowledge.” And 70% of those startups who are accepted, came through a referral. So if you don’t know the language or are not connected into the ecosystem already your chances are slim.

Location: Santa Cruz, United States