A Beginner’s Guide to Content Marketing for Startups: 25 Tips for Success

Content marketing. It’s a buzzword that’s been around for a few years now and doesn’t seem to be going away anytime soon. But what exactly is content marketing? Well, here’s a definition from the Content Marketing Institute: A strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain … Read more

7 Great Tips to Have a Successful Startup

Successful Startups

Yes, managing a startup is hard, but you don’t need to make it harder than it is. Others walked the walk before you. These tips gather the wisdom of many successful startup owners. What is that? You can’t come to the stag party? Your vacation is an afternoon nap? You have forgotten your girlfriend’s name? … Read more

7 Ways to Finance Your Startup

You have cleared the first step: you have a great idea. Now you just need to find a lot of money to get it moving and you’ll be on your way to fame and fortune. However, banks have been traditionally reluctant to give loans to startups. Like everybody else, they know that 90% of them … Read more

What To Focus On While You Are Building A Startup

Building a startup: startup finance

When you’re building a startup, it is important to choose what to focus on first. It’s all about big ideas and small budgets.

You shouldn’t bother with stuff like hierarchies or armchairs. It’s a startup, not a corporation. It’s people with ideas, maybe just one person with an idea which needs to be realised.

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10 Startup Animals – Which One Are You?

It’s a jungle out there. Hungry predators roam the canyons of Wall Street. Lumbering herbivores graze on the meadows of electricity and commodities. Night creatures prowl the forests of venture capital. Parasites lurk in the undergrowth of patents. Which animal is the totem of your startup? And do you have what it takes to survive? What is your startup animal?

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What’s New in New York for Startups

It’s no wonder that the liveliest startups can be found in The City That Never Sleeps. Having secured its spot among the top startup environments in 2015, New York City is the place to go if you want to be inspired to start something yourself.

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