The need for a properly working email marketing platform is continuously making headlines in most of our requirements. This means you require a world-class email marketing platform to keep your subscribers up to date and expand your reach. Moreover, using these emails, you can send advertisements and request business, all depending on the demands of your profitable company.
Among the most proficient platforms you can come across are the EmailOctopus and the Sendy.co. Both platforms use Amazon SES to send Bulk email newsletters. That means users can enjoy email marketing via Amazon SES at the lowest prices with access to outstanding features. Furthermore, users don’t need a single line of code to get through.
But what makes one platform more proficient than the other?
Ideally, this Comparison is here to provide you with a comprehensive juxtaposition of Sendy and EmailOctopus. You will learn how each platform works siting the upsides and finally which platform you should use. That said, let’s have a look at an overview of the platforms above.
Table of Contents
Overview
EmailOctopus
EmailOctopus is a cheap but relatively proficient platform. It comes with numerous features to impress. Some of the features including Easy automation, the capability to integrate with your favorite applications, Real-time analytics, the ability to grow your list with custom forms, among many others.
The platform is hosted, which means you have regular features updates every time they are available. In addition to this, users can integrate EmailOctopus into their website and applications, then send emails to their subscribers at easy.
Certainly, there is more in store for you from this incredible platform.
Sendy.co
Sendy is a self-hosted email newsletter platform that allows users to send traceable emails through Amazon Simple Email Service. The platform is capable of sending bulk emails at a relatively low price, at the same time without sacrificing the user’s deliverability.
Sendy also comes with numerous platforms aimed at making your experience more straightforward. Some of the features include Attractive reports, White labeled client, List and subscriber management, Autoresponders, List segmentation, among many other features.
Now that we are done looking at an overview of these two amazing platforms. Let’s proceed to the Comparison.
EmailOctopus vs. Sendy
Autoresponders
In terms of automation, both platforms are crafted with automation features. What this means is that you can schedule, drip campaigns to your subscribers that will run without supervision. This is a perfect feature to engage your usual customers, keeping them informed on the services and promotions you offer.
Using this feature, you can automate your emails depending on your site’s behavior, ensuring that you are always on top of the competition. Sendy and EmailOctopus save you all the trouble by doing the work for you.
Email newsletter designs
You will find using EmailOctopus effortless thanks to the WYSIWYG” What you see is what you get” Editor. The platform is crafted to give an easy time to the non-technical users when they are building a basic email. Besides, users can input any HTML, so if you have created your newsletter already, you can copy and paste your HTML in, and you are done.
With numerous templates to offer, your email creation process becomes much quicker and straightforward; all you have to do is change the text, links, and images.
On the other hand, Sendy does not have any pre-built templates, but offers a wonderful WYSIWIG editor that users can use to create, or even copy and paste their designs. Just like EmailOctopus, Sendy also offers users the ability to copy and paste pre-built HTML emails into the platform.
Using both platforms, you can create campaigns that are responsive to both mobile and desktop devices. The platforms also offer a fantastic way to increase your conversion.
Set-Up
Given that EmailOctopus is a hosted platform using Amazon SES to send emails, users are required to create an AWS account and grant EmailOctopus permission to send emails using your account. It will only take you a maximum of 10 minutes when using the guide on the platform.
Sendy, on the other hand, is a hosted platform that requires more input. To begin with, you have to look for a hosting provider that supports Sendy (A hosting provider offering an Apache server that runs in UNIX like OS, including PHP and MYSQL support). When the files have been installed and configured, users have to allow Sendy to access your AWS account to start using the platform.
Generally, EmailOctopus offer a friendlier set up the users.
Pricing
EmailOctopus
Starter
The starter account is completely free, offering up to 2500 subscribers and up to 10,000 emails in a month. It offers EmailOctopus branding on emails, statistics stored for 30days, and finally, basic support.
Pro
You can choose to go pro for at least $20 or a maximum of $950 per month, to make the most out of the platform. The Pro account comes with pricing that scales with your business, full control over your email design, priority support, and statistics stored forever. You also have 50,000-5,000,000 emails per month, with a total of 5,000-500,000 subscribers.
Sendy
When using Sendy, you can buy a license to use the platform with a onetime fee of $59. With the license, you are granted access to the code which gets Sendy working.
However, Sendy customers are required to pay a monthly fee to a hosting provider to a suitable hosting platform. Also, Sendy does not offer free email sends, since all the email sent are charged by amazon ($0.10 per 1000sent).
Final words
You will find both platforms very efficient and cheap for your quest. However, EmailOctopus is the most suitable platform, for you if you are looking to make the most out of your email marketing experience.
With EmailOctopus, you have numerous advantages and outstanding features that will keep you on top of your competition. Use the best email marketing platform and expand your audience entirely.