AdOptics vs Ideas2IT

Automated Ad A-B Testing for Google Ads

AdOptics provides a conversion improvement service that operates at the ad level. The main component of the service is automated A/B testing for Google Ads. Think Unbounce for ads instead of landing pages.

Location: Philadelphia, United States

We collaborate with startups and enterprises to design, develop, and deliver products that define the future

One of the biggest problems recruiters face to this day is the lack of a system to find deserving candidates for a specific job. We built a Machine Learning model that matches the right candidates to the right job using not just their resumes, but social data and a number of other parameters such as GitHub activity, LinkedIn recommendations, etc. The same matching algorithm is also used to find the ideal jobs for good candidates.