Boost The News vs Leady.com

Promote the right content to the right audience.

Boost the News is a content retargeting platform that enables publishers and brands to cooperate in promoting content. Publishers share their articles with relevant brands using the Boost the News platform. Brands then have the possibility to promote the articles through retargeted online ads.

Boost the News has unique features for two main types of users:

Online publishers come to Boost the News for a new tool to increase traffic and monetize content. They receive a platform that enables them to share their articles with relevant brands (for example, brands that are mentioned in a given article), who then promote the articles.

Through this cooperation with brands, publishers increase their website traffic and ensure their articles are read by as many people as possible. They also monetize content, as for every promoted article they gain revenues.

Brands, on the other hand, see in Boost the News an opportunity to increase the readership of their branded content. They get a platform that enables them to receive articles from publishers, launch retargeted online ad campaign according to the desired duration and budget, and monitor and measure the performance of the ads.

This way, they get more brand visibility and make sure that articles about their brand do not pass unnoticed. They enhance the efficiency of their content marketing efforts with the accuracy of retargeted ads.

We track your Mailchimp subscribers who come to your website

Get to Know Your Mailchimp Subscribers

The application Leady is an online platform for Mailchimp which identifies your clients, adds their information from social networks or company database, and further monitors how they browse your website. You only have to connect Leady to your newsletter sending system. This allows Leady’s system to “mark” users and as soon as any of them view your website, they are identified. Leady subsequently adds their external information.

You will therefore be perfectly informed about how a particular user visits your website, which of your newsletters they read, and about other forms of interaction. You can subsequently segment your website visitors according to what they are interested in. You simply know about their current needs.

Leady uses Mailchimp data to identify opportunities for further sales. You know the current needs of a company or individual and you can focus on satisfying them. The application Leady is not another source of data for your analysts, but a source of opportunities, or “leads”, for your sales or marketing.

Pricing - There isn’t any. There isn’t pricing, it is really for free! Time is precious and we want to spend it now on improving the product and user experience, not on business models, pricing or payment gateways.