Boost The News vs Point Of Sale Net

Promote the right content to the right audience.

Boost the News is a content retargeting platform that enables publishers and brands to cooperate in promoting content. Publishers share their articles with relevant brands using the Boost the News platform. Brands then have the possibility to promote the articles through retargeted online ads.

Boost the News has unique features for two main types of users:

Online publishers come to Boost the News for a new tool to increase traffic and monetize content. They receive a platform that enables them to share their articles with relevant brands (for example, brands that are mentioned in a given article), who then promote the articles.

Through this cooperation with brands, publishers increase their website traffic and ensure their articles are read by as many people as possible. They also monetize content, as for every promoted article they gain revenues.

Brands, on the other hand, see in Boost the News an opportunity to increase the readership of their branded content. They get a platform that enables them to receive articles from publishers, launch retargeted online ad campaign according to the desired duration and budget, and monitor and measure the performance of the ads.

This way, they get more brand visibility and make sure that articles about their brand do not pass unnoticed. They enhance the efficiency of their content marketing efforts with the accuracy of retargeted ads.

The most advance point of sale software for retailers

point of sale started as an award-winning Seedcamp entry in 2009 –hence our name, point of sale!– and was officially founded in 2010. Since its establishment, point of sale was designed to create B2B customizations for small to medium-sized businesses, resulting in a highly in-depth inventory management platform.

Today we’ve grown into a successful company that processes billions of annual transactions and supports over 100,000 stores across the globe in over 15 different languages.

Location: New York, United States