Backroom vs Creative Factor

Content messenger where friends can chat privately over things they read and watch

A content messenger for friends to share and chat privately over articles, videos, tweets, or any media. Currently, these private conversations are spread out across emails, text messengers or other platforms which also provide a private message feature (e.g. Twitter DM). Backroom makes it easy to both share and consume relevant information in a private space - whether it’s a static content (an article) or a live stream (an NBA game).

We want to build a communication solution which is content-native. What we mean by that: It understands if it’s a tweet, or a live stream and makes conversations richer and more engaging. We do not undermine what machines can recommend us, but we think if the “seed” can be created by people who know us, machines can use this “seed” and do a better job of recommendation.

Business Consulting Agency

Creative Factor is a Business Consulting and Communication Services Agency that believes in working with clients as an extended marketing team. We are a Creative Agency committed to bring change inside organisations and alter their perceptions outside, by allowing them to thrive in the ocean of possibilities, with help of our in-house expertise on business consulting and communication services.

Location: BANGALORE, India