ErnestButler vs mParticle

Create impressive customer personas and make better product & marketing decisions

Create detailed customers personas!

Easily create and manage customers personas as detailed as you want with over 75 characteristics. Including specific parameters for B2B, e-commerce, gaming, offline, etc.

Must-have tool for marketers, designers, UX managers, product managers and agile engineering teams.

mParticle is the customer data platform for every screen.

mParticle helps marketers and product teams at companies like Venmo, Starwood, NBC Universal, Spotify, and Airbnb integrate and orchestrate customer data across their entire growth stack to create better customer experiences and win in key moments. Our customers trust mParticle to manage more than $5 billion in commerce transactions and 500 billion API calls monthly.