Exzbit vs Smoke Reports

Exzbit incorporates e-commerce into MICE events through the creation of a virtual marketplace.

Trends in the MICE industry show that face-to-face events are being enhanced by virtual elements and ‰hybrid events‰ where there is a mixture of online and offline elements are becoming prevalent. Additionally, virtual events rank as the second most important source of information when business decision makers evaluate technologies or services to purchase, hence the need for digitization.



Exzbit enables the digital transformation of the events industry by incorporating e-commerce into exhibitions, conventions and trade shows. Exzbit allows venue providers and event organisers alike to set up an e-commerce website in just minutes to share information and increase sales volume. Organisers can choose to receive commission from each sale on the online marketplace or set up advertisement space for additional revenue.



Venue providers can go beyond offering just physical space and provide complementary digital space to all their clients‰' events. Event organisers, meanwhile, can incorporate Exzbit into their events and help enable exhibitors and attendees to engage like never before.

Business Growth Tools for a Connected Cannabis Industry

Overview of Company:

Smoke Reports is a small team in San Francisco working hard to improve the relationship between human beings and cannabis through education, outreach, and technology.

Starting in 2008 as a project to trace cannabis strain genetics to their countries of origin, we now offer a complete platform for consumers and businesses to learn about, and engage with, the cannabis community.

We are a platform that connects consumers and businesses to a complex and connected database of over 13,000 strains, extracts, edibles, and products along with hundreds of companies that provide them for you.

The Product for Consumers:

Consumers can explore, review, learn, and connect in a secure environment without being tracked or being advertised at. Utilizing our genetics database, we've also created a recommendation engine to allow them to find new strains to try based on the feelings they're looking for.

The Product for Businesses:

Companies get tools to manage their product that translate into a beautiful and responsive website, and menu listings with control over their information. They can tie consumer-facing lab tests to QR codes for product labelling, get access to market data about their products, and more. These are tools built from the ground up for and with the industry instead of repackaging and re-purposing existing software from other industries.

Additionally, we've created an API other businesses are building with that allows our customers to get their data out to use on their own websites or in their own applications.

Pain We Are Solving:

Right now, cannabis product, strain, and company data is disconnected. Some of the largest companies with cannabis menus allow for retailers to be able to enter whatever information they like, often with incorrect information about the brands they are carrying.

Additionally, these larger companies are advertising products, geared towards ensuring consumers are viewing the brands that are paying for the most clicks. We provide an equal playing field with the ability for consumers to explore and find their own favorites.

To track and serve the massive database, we've created a Universal Cannabis Product Code (UCPC) that allows for identification of genetics, strain, company, product, and batch, through a single identifier.

This solves an additional pain point currently facing governmental legislative efforts in the cannabis industry when it comes to identification for consumer protection for things like recalls, or accurate medical / content information.