FamePick vs kaidō

FamePick, a venture backed Silicon Valley startup, is a data-driven marketplace with 1000+ real celebrities to help create genuine celebrity content on social media.

Our platform provides an industry-transforming alternative to the complicated and expensive celebrity endorsement world. We do this by streamlining the celebrity sourcing and selection process for brands, empowering them to search for and create marketing experiences that speak to their target audiences. Brands are granted access to the social profiles of real celebrities, and run their own influential sponsored ad campaigns from said profiles - this allows marketers to directly target all of a celebrity’s fans with authentic content that outperforms regular ads across major social media channels.

kaidō is an instant gifting platform that removes the underlying stress/doubt in the gifting motion by engaging the recipient in the process.

By addressing and minimizing universal pain points in the gifting motion, we empower our users to unlock their innate generosity, gift more and ultimately deepen personal and professional relationships. Regardless of who they are gifting (friend, employee, client, significant other) and why they are gifting (birthday, anniversary, congratulations just because). We do this by:

A) Offering a thoughtful, focused curation of gifts that are desirable and functional, based on our daily research.
B) Allowing our users to gift a choice of 4 options from our curation, with the recipient choosing their favorite. Less pressure on the sender, higher satisfaction for the recipient, less product returns for the makers.
C) Not requiring the sender to know the shipping or email address of the recipient. Just a phone #, IG handle or LinkedIn connection will do.
D) Taking on packaging, handling and shipping.

Location: New York City, United States