GoToPills vs Indicative

GoToPills delivers off-label alerts that increase patient safety and decrease liability risks for physicians

Why GoToPills Was Created:

I was inspired to create GoToPills after a client came to my office suffering from kidney damage after taking a prescription drug for migraines. However, the medication was only FDA-approved for seizures.

My research revealed that that once a prescription medication receives FDA-approval for a particular reason, age, duration, and gender it can be legally prescribed by a doctor for a completely different application or patient population that has not been tested for safety or efficacy. These drugs are called off-label and they comprise almost 80% of prescribed medications and there is no requirement that you be informed that the medication you or a family member is taking is off-label.

The Harm Caused by Off-Label Medications:

The health and liability risks associated with off-label drugs are substantial. Since 2009 over 14 billion dollars have been paid in off-label drug settlements and that number is growing. By prescribing and dispensing off-label drugs physicians and pharmacists open themselves to liability and patients taking these drugs become test subjects without their knowledge or consent. In many cases off-label medications can be beneficial however it is the lack of information that is the problem.

The GoToPills’ Solution:

Since off-label drugs are not FDA-approved, drug companies are not required to disclose off-label information in their prescribing materials. With GoToPills this vital information is instantly provided to end users eliminating countless hours of research. Knowing whether or not a drug is off-label and whether or not there are emerging injuries, complaints, or litigation are crucial pieces of information for patients and healthcare providers. GoToPills delivers this crucial information in a concise format. Armed with this knowledge, patients can truly make informed choices about their medication options.

GoToPills’ instant off-label alerts, vital drug summaries, and prescribing tools for physicians are designed to reduce the risk of the growing number of injuries and lawsuits associated with off-label drugs. Consumers can use GoToPills on the web or use the free apps for iPhone and Android users. Using the off-label checker you will know within seconds if the medication you or family member is taking is off-label that is powerful information to have at your fingertips.

For healthcare providers and facilities, GoToPills is available on a licensed basis for integration into e-prescribing or electronic record systems. GoToPills enterprise version also includes a suite of prescribing tools that are designed to increase patient safety and lower the risk of off-label lawsuits. GoToPills also provides a platform for developers to license GoToPills for 3rd party applications.

Customer analytics, free from limits

Analytics that tell you how to grow your business.

Marketers, product managers, and business analysts use Indicative to optimize customer conversion, engagement, and retention. Indicative connects to all your customer touchpoints, synthesizes them into a complete view of behavior, and gives you the actionable insights you need to grow your customer base and build great products.

Indicative integrates all sources of behavioral data together (e.g. websites, mobile apps, marketing automation, CRM, help desk, etc), and enables complex data analysis without any SQL or coding knowledge, making it easy to use.
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