Decktopus vs Magic Schaufenster

Decktopus

Decktopus
Decktopus

Easiest way to create proposals presentations & documents

Decktopus is a document creation tool that allows users to create good-looking, and living documents in no time.
The tool consists of more than 100 templates that are ready to use. All you need to bring is your content!
Decktopus allows you to both share your documents, presentations, and proposals online, or embed them on your website/email directly.
Decktopus also offers the revolutionary feature to allow users to connect with clients or leads through interactive forms that you can add to your business proposal templates with one click.
In this way, close the deal with your prospects directly from within the presentation on Decktopus.
Decktopus has over 100,000 users worldwide. We are climbing the stairs in becoming the fastest and most engaging document & presentation creation tool for no-code creators, busy professionals, or simply anyone who wants to share their know-how online!

Location: California, United States

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Magic Schaufenster

Magic Schaufenster
Magic Schaufenster

We develop gesture-powered marketing campaigns and sales tools using augmented reality technology.

The Gesture Powered GmbH (Company Name) is a vibrant and innovation driven company has been working to take advantage of the significant market opportunity by building an innovative marketing solution that combines Augmented Reality and Gesture Recognition into a magical, memorable consumer experience which captures attention; presents products and brand in a conceptually new way; and converts passers-by into customers.

Problem
It is becoming increasingly difficult for businesses to find new ways to promote their products and services to consumers. Few major advances in digital promotions have taken place since advent of social media. Digital marketing is mostly online-based, but retailers want the power of digital capabilities in an offline format too.

Consumers now increasingly want to engage more actively with their favorite brands. They are focused on convenience and expect retailers to provide this convenience and seamless shopping experience across all channels or devices i.e. whether the customer is shopping online from a desktop or mobile device, by telephone or in a bricks & mortar store (“Omni-Channel”).

There is a significant disconnect between what consumers want from an Omni-channel retailer and the Omni-channel capabilities that retailers are providing today. Though the marketers are seeking an Omni-channel approach to sales but current technologies have limited the extent of their participation. Technologies did not allow for tactile consumer involvement with a brand until recently. The new technologies such as virtual reality / augmented reality allow consumers a total immersion within a promotional environment.

Solution
The Gesture Powered GmbH has developed, under the brand name Magic Schaufenster, an innovative solution for real-time brand promotion by combining the power and flexibility of gesture-based interactivity and augmented reality technology. It is built upon the unique capabilities of Microsoft’s Kinect Motion Tracking Solution.

The solution is designed to turn passive window displays into fully interactive sales solutions. It offers consumers fully immersive involvement with their favorite brands and dramatically influences consumer purchasing habits. The technology further engages consumers to become part of the advertisement themselves by attracting attention of other customers with the use of gesture motioning.

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