Digital Marketing Canvas vs Picto Design Studio

Practical guide to develop a strategy to accelerate business growth.

I’ve built the Digital Marketing Canvas (DMC) based on these observations. The tool started as a hack for my
personal use in developing digital strategies. I got inspired by the well known Business Model Canvas that is used to generate new business models ideas. That’s why the architecture looks really familiar. However the content and the outcome is different. The DMC has 11 buildings blocks related to the marketing fundamentals and the digital customer journey. In 2 years, the DMC has been used by thousands of companies, startups, consultants, entrepreneurs, universities, incubators,... There was a need for one common language when talking about building a digital marketing strategy.

Location: Liège, Belgium

Startups can use Explainer videos to propagate Sales of Products or services.

Many Businesses are now using personalized Explainer videos by Coimbatore’s Picto Design's in India to design their ‘talking Promotional Marketing Strategy’. These Web Whiteboard Animation Videos are customized to help increase Sales of Products. This Indian company effectively combines creative video content and smart marketing techniques paving the way to success.

Location: Coimbatore, India