Digital Marketing Canvas vs ViaClouds

Practical guide to develop a strategy to accelerate business growth.

I’ve built the Digital Marketing Canvas (DMC) based on these observations. The tool started as a hack for my
personal use in developing digital strategies. I got inspired by the well known Business Model Canvas that is used to generate new business models ideas. That’s why the architecture looks really familiar. However the content and the outcome is different. The DMC has 11 buildings blocks related to the marketing fundamentals and the digital customer journey. In 2 years, the DMC has been used by thousands of companies, startups, consultants, entrepreneurs, universities, incubators,... There was a need for one common language when talking about building a digital marketing strategy.

Location: Liège, Belgium

Want to Teach or Learn any topic, from any smart device?

Imagine a site where you could Teach anything you know and monetize your knowledge without having to create a website for it?

Imagine a site where you could Learn anything and speak directly to your teachers?

ViaClouds.com is launching, it is a learning hub where Learners and Teachers interact via videos and live classes. Live classes can either be private tutoring classes or webinar classes with up to 200 participants.

Teachers charge the prices they want for their classes. We do the marketing and provide the platform. Learners rate the Teachers and provide feedback for prospective learners.

ViaClouds.com is accessible from any smart device.