Myndset vs Victa

Design unique product or business ideas easily in 30 mins.

Myndset is a card game and step-by-step method based on the process of design thinking, guiding the user through the process of ideation. Our goal is to empower everyone to solve anything by applying a simple method and create valuable products and ideas.

The game consists of 5 decks. Starting with the selection of a challenge, briefing, or goal, the user should draw random or specific cards from each of the decks that correspond to the tools or mediums that will be used to create an idea. Each card represents a topic along with an icon and some keywords. They are designed to stimulate creative thinking, challenge the user to find alternative solutions, design behavior and help them present their fresh ideas.

Myndset is your key to emotional design thinking. We give you the power to create value-based ideas in 30 minutes or less.

Location: Munich, Germany

Victa is the first gaming running app, maintaining user's journey to their results by merging fitness with an addictive game and NLP chatbot.

We are striving to drastically increase retention in fitness now and other healthtech domains in the future to make more people healthier. We do it via creating a sticky factor with a character and telling a great animated story where user participates via moving. We rely on several scientific approaches in the product such as the anchoring effect, compulsion loop and pseudo-set framing to impact retention. We are going to balance fitness and gamification allowing users to use Victa as a full-fledged fitness tracker, but simultaneously get more motivation.

Location: Yerevan, Armenia