LeadsRx vs Waves

Impartial Multi-Touch Attribution

A fast innovator and a marketer’s choice for 3,000-plus global and local brands, LeadsRx is an unrivaled multi-touch attribution SaaS platform offering a unified and impartial view of the customer journey for optimizing ROAS. Powered by a unique Universal Conversion Tracking Pixel(tm), LeadsRx provides an impartial view of customer journeys, giving each advertising touchpoint proper weight and credit including broadcast media. Founded by marketers, LeadsRx enables companies of any size to elevate marketing performance in a framework that is easily understood delivering sustainable return on ad spend.

Location: Portland, United States

Waves is a video-based social messaging platform.

As a social messaging platform based exclusively on full-screen video, Waves allows for the most in-person — and personal — messaging experience; for a user to go from passive observer to center of attention; for insights and collaborations; for context, subtlety and genuine expression.

Founded by a wife-husband duo in NYC, Waves will begin beta phase in September of 2018 and launch on the App Store in the Fall.