Contentivo vs Latana

Tap into the social reach of your employees to amplify your message

Contentivo is the next generation employee advocacy platform, and the only organic content amplification solution that exists today. We help companies leverage the social reach and influence of their greatest asset – their own employees.

Companies can acquire talent faster, generate more leads on social media and promote events by sending messages through their own employees. This message is sent out from the company page and personal profiles of all employees at the exact same time.

Today brands are struggling on social media because consumers don't find messages to be authentic or trustworthy. Employee advocacy can result in content that is more real and trusted, and will also help brands expand their span beyond the normal organic brand reach.

Smarter Tools. Better Marketing Decisions.

Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions.

Use Latana to:

Understand How Consumers Think and Feel About Your Brand
Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own.

Get Insights on Your Target Audiences
Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business.

Gain Access to Cutting-Edge Research Expertise
Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.

Track Your Brand in Just One City or Across the World
Benefit from unlimited geographic granularity and scalability, enabling you to track brand performance anywhere from your local city to 100+ countries worldwide.

Location: Berlin, Germany