AdTriba vs Radiant Media Player

Simple Cross-Channel Marketing Management

AdTriba is the simplest way for digital advertisers to get an accurate view of their cross-channel digital marketing performance, without having to resort to antiquated Last-Click and other static attribution models. It tracks all-digital campaign touches, from a holistic and cross-channel perspective. With this tracking data and through advanced machine learning algorithms the actual performance of each channel and campaign is calculated. This data-driven attribution allows for cross-channel optimization of marketing ROI.

A hybrid video player for today's web

Radiant Media Player is a hybrid web video player (HTML5/Flash) with support for MPEG-DASH and Apple HLS. It features on-demand, live and DVR video playback and lets you monetize your content with both HTML5 and Flash video ads.