Kilo vs Victa

The social content pipeline for storytellers

Kilo is a product formed by Vulcan, a creative team with a track-record of secretly creating billion-dollar software products and the modern highlights of tech for Amazon, Intel, Serverless, and more.

The current state of social networking is a tangle of toxicity and noise. We make intelligent, easy-to-use tools to cut out the cruft, for those who approach social as marketers.

Location: Londonderry, United States of America

Victa is the first gaming running app, maintaining user's journey to their results by merging fitness with an addictive game and NLP chatbot.

We are striving to drastically increase retention in fitness now and other healthtech domains in the future to make more people healthier. We do it via creating a sticky factor with a character and telling a great animated story where user participates via moving. We rely on several scientific approaches in the product such as the anchoring effect, compulsion loop and pseudo-set framing to impact retention. We are going to balance fitness and gamification allowing users to use Victa as a full-fledged fitness tracker, but simultaneously get more motivation.

Location: Yerevan, Armenia