When bootstrapping a startup it is easy to get overwhelmed by thoughts of the kit you might need. It would be great to go out and buy a top of the range laptop or desktop with all the latest software pre-installed but this can be a potential waste of time and budget. Cash flow can be tight to non-existent and so the last thing you want to do is invest capital in the wrong places. So keeping costs to a minimum in the IT department can be essential when first starting out. In the post, we are going to give some essential tips on how to bootstrap your startup.
Mobile marketing has been on the rise for quite some time now. As people gradually shift away from computers to mobile devices, mobile marketing’s role in lead generation grows ever-important. An important component of every successful business is lead generation. It helps the business grow by increasing revenues and forming partnerships along the way. Mobile … Read moreMobile Marketing as a Lead Generation Channel for SaaS Platforms