5 Trends That Will Shape HR In 2020

human resources trends

When we think of trends, we may think of clothing and hairstyles, but trends can happen anywhere at any time. In fact, trends are also incredibly prevalent in business. New technologies or ideologies come around and can really shake up the business world. These trends often aim to make things easier or more affordable for … Read more 5 Trends That Will Shape HR In 2020

Common Beginner Mistakes in Content Marketing

Ignoring SEO

Quick fact: Interesting content is one of the top reasons people follow brands on social media platforms. Did you know that? In fact six out of ten Twitter and Facebook users are more likely to recommend a social media account or blog they follow to their friends and family. The only reason for this is … Read more Common Beginner Mistakes in Content Marketing

Ultimate Startup Marketing Checklist for 2020

startup marketing checklist

For entrepreneurs who are experiencing their startup grow and change each day, knowing how to harness your company’s growth and market your newly-founded brand in the most efficient way possible can seem like a large undertaking. When you begin researching marketing methodologies for your new business, it can feel like information overload and may turn … Read more Ultimate Startup Marketing Checklist for 2020

Reasons Why 2020 Will Be the Year of SEO [How to Leverage SEO]

Summary As the new technological inventions come up, the parameters of SEO strategy change. With innovative mobile phones and interactive sound platforms coming up, Voice search is going to dominate the 2020 search scenario. To stay on the top of your game, the latest SEO strategies like optimizing content for voice search, mobile-friendly websites, the … Read more Reasons Why 2020 Will Be the Year of SEO [How to Leverage SEO]

SaaS Startup Launch Checklist

launching and growing a saas business

Launching a SaaS startup in this modern age can be a daunting experience. It requires a lot of determination and hard work, and if you don’t have the right amount of passion, your SaaS startup won’t be able to survive beyond a few daily signups. You might launch your SaaS startup without doing much in-depth … Read more SaaS Startup Launch Checklist

Mobile Marketing as a Lead Generation Channel for SaaS Platforms

Saas Lead Generation

Mobile marketing has been on the rise for quite some time now. As people gradually shift away from computers to mobile devices, mobile marketing’s role in lead generation grows ever-important. An important component of every successful business is lead generation. It helps the business grow by increasing revenues and forming partnerships along the way. Mobile … Read more Mobile Marketing as a Lead Generation Channel for SaaS Platforms

SEO for Startups: Essential SEO Tips to Success

seo for startups

In this blog, I will try to share my experience with SEO and startups. I was able to scale organic traffic to startup in more than 1500% in two years – from 5000 monthly sessions to 100K+ per month. Does SEO still work? Or you should solely focus on Facebook and Google ads. Still, SEO … Read more SEO for Startups: Essential SEO Tips to Success

Here’s How to Turn Startup Website into a Lead Generating Machine

Lead Generation for Startups

If you run a startup, there’s an incredible amount of obstacles lying in your way to success. Primarily, startups struggle with the lack of funds, acquiring new customers, getting the right product-market fit, outsmarting their competitors and many other woes. The core of growing a startup is customers, or in other words, getting new leads. … Read more Here’s How to Turn Startup Website into a Lead Generating Machine

A Beginner’s Guide to Content Marketing for Startups: 25 Tips for Success

Content marketing. It’s a buzzword that’s been around for a few years now, and it doesn’t seem to be going away anytime soon. But what exactly is content marketing? Well, here’s a definition from the Content Marketing Institute: A strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and … Read more A Beginner’s Guide to Content Marketing for Startups: 25 Tips for Success

10 Content Marketing Tips for Young Startups in 2019

content marketing tips and content strategy

With the global rise of startups and small entrepreneurial projects, brands often have a hard time differentiating themselves from the competition. No matter the scale of your startup or the industry you operate in, having a consistent and high-quality content strategy can be pivotal for your success. In this blog post, we are going to … Read more 10 Content Marketing Tips for Young Startups in 2019