Our friends over at www.findmyworkspace.com share some amazing tips on how to improve your marketing efforts if you own a startup software-as-a-service (SaaS) startup.
The SaaS startups industry has a projected growth rate of 19.5% annually. Although the market for such is also projected to grow fast, it also goes without saying that competition in this industry is stiff and relatively fast-paced.
It gets even harder to convince people to go past the free trial stage of your product if they know they’ll get similar services for free elsewhere. As the owner, how can you possibly keep up with the competition and up-sell your services to customers?
Here, we give you 11 tips for SaaS startup marketing.